Editorial
Page 141 to 149
Décisions Marketing: context and perspectives
Page 151 to 156
Page 157 to 159
Page 161 to 164
Page 165 to 170
Décisions Marketing and sustainability
Page 171 to 190
Page 191 to 216
Page 217 to 246
Décisions Marketing and communication
Page 247 to 267
This official journal of the Association Française du Marketing is an academic journal focusing on marketing decision-making, taking into account both European and international perspectives.
Read more...
- Uploaded on Cairn-int.info on 06/07/2023