This article focuses on how the issue of “fake news” is framed by a variety of traditional actors in the media field. These actors seek to legitimize their own professional practices, by using normative tools to identify supposedly trustworthy information sources. Media coverage of fake news allows such actors to realign the journalistic field in a competitive context by taking on a central role in the production and dissemination of information. We show that this reconfiguration is also carried out through the disqualification of the information literacies of web users. Web user participation in information production is in some cases encouraged, but in other cases disparaged, depending on the specific interests of those involved.