CAIRN-INT.INFO : International Edition

In the last fifty years, the communication professions have seen an unprecedented boom—every organization, even the most discreet, now has to have its own corporate communication. But this irresistible rise comes with a good deal of criticism, and even scorn for the activities undertaken, including from press professionals who see it as a means for obscuring reality. This paper explores the inherent paradoxes of these professions, tracing their history and analyzing the relationships between communication and information to draw out the reasons for the misunderstanding, and even the decline in status—at least in representations—that affect communication professionals.


  • corporate communication
  • communication
  • information
  • propaganda
  • media
  • advertising
  • otherness
Arnaud Benedetti
This is the latest publication of the author on cairn.
Distribution électronique pour C.N.R.S. Editions © C.N.R.S. Editions. Tous droits réservés pour tous pays. Il est interdit, sauf accord préalable et écrit de l’éditeur, de reproduire (notamment par photocopie) partiellement ou totalement le présent article, de le stocker dans une banque de données ou de le communiquer au public sous quelque forme et de quelque manière que ce soit.
Loading... Please wait