While competitive intelligence places networks at the heart of its approach to strategic management and organizational information, current literature pays little attention to a part of the use of these networks aiming to capture information outside of the organization or to massive changes in the information practices of digital networks. This paper proposes an approach to the integration of these networks in building an intelligence strategy and to the detection and management of some of their members, known as “facilitating agents.” The paper also addresses the gathering of information on these networks through non-standard profiles, not as a simple process of monitoring these networks but as a form of care-taking.
Keywords
- networks management
- monitoring strategy
- social networks
- agents-facilitateurs
- network strategy